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Facebook page

Food page, monetization approved but dormant

PIB Certified

PIB Certified: an Elite listing Publisher Market brokers. Publisher Market reviews it before it goes live and checks the figures in diligence before close.

At a glance

Dormant

Seller-reported, reviewed by Publisher Market

Monthly revenue
$74
$888 per year
Asking multiple
1.6×
of yearly revenue
Followers
8.3K
Asset age
14 months
US audience
97%
How it earnsFB CM (residual)$74

Included in the sale

  • Facebook page8.3K followers
  • Monetization accountsFB CM (residual)

About this asset

Single Facebook page in the food niche. 8,260 followers at 97.5% US (99.4% English-speaking). Content Monetization is approved with payouts configured. Page has been dormant since March 8, 2026, owner does not have time to continue running it. Pre-dormancy run rate ~$130/month, 90-day avg $74/month at valuation in late April 2026.

The story so far

Where it started, where it is, why it's for sale

  1. 01Where it started

    Niche food page built up to 8,260 followers with an unusually pure 97.5% US audience and 99.4% English-speaking. Reached content monetization approval and began earning ~$130/month in payouts.

  2. 02Where it is today

    Page has been dormant since March 8, 2026. At valuation in late April 2026, the 90-day earnings average had dropped to $74/month from the pre-dormancy run rate, but monetization approval and payout configuration are still active and transferable.

  3. 03Why the owner is exiting

    Owner doesn't have time to keep posting. Looking to transfer to an operator who will resume the cadence and recover the run rate. The asset trades at a discount to its pre-dormancy earnings precisely because of this.

Publisher Market Professional Asset Valuation

Estimated market value

Headline

$1,421

Confidence range

$1,208 – $1,634

Confidence level

Medium

The $1,421 ask sits inside the Publisher Market range. An offer under $1,208 lands below the range Publisher Market published, and the seller reads it with the same report in hand.

Asset snapshot

Seller-reported · reviewed by Publisher Market

Niche
Food
Tier-1 audience
99.4%
Monetization
Approved + residual earnings (dormant since 2026-03-08)
Payouts
Fully configured
Violations / suspensions
None reported
Last posted
2026-03-08

What is driving value

Why this asset is strong

Monetization approval is active and transferable

Approval is the highest-friction barrier to monetizing a Facebook page. A buyer acquiring this asset gets approval immediately, without going through Meta's review process. Single most valuable element of this asset.

97.5% US audience

Audience is almost entirely US-based. US viewers generate the highest content monetization rates. As strong a demographic profile as a Facebook page in this niche can have.

Clean compliance status

No active violations, no restrictions, no suspensions and no payout issues at valuation, seven weeks into dormancy.

Documented pre-dormancy earnings

Page was earning approximately $130/month before posting stopped. Demonstrates that the asset can produce revenue when active.

Food niche is durable

Food is one of the most consistent niches on Facebook for content monetization. Buyer demand is steady. Does not face platform-risk discounts of politics or news pages.

What is limiting value

What a buyer takes on

The page has been dormant since March 8, 2026

No posts since March 8, 2026. This is the single largest factor pulling the valuation down. The 90-day earnings average ($74) reflects a page that is no longer being actively content-fed, which means a buyer evaluating the asset today sees declining numbers in the dashboard. A regular posting cadence is the usual first step to restore earnings, and results and timing vary.

Audience size is small

8,260 followers is a modest audience. Not a negative on its own, small US-heavy monetized pages are the easiest pages to grow because the audience is high-quality. But absolute audience size affects the absolute earning ceiling, which in turn affects buyer perception of upside.

Self-reported data (not yet verified)

Confidence is set to Medium because the data has not been independently verified with screenshots from the Professional Dashboard. A verified asset commands a higher offer and a faster close than a self-reported one, especially important for a dormant page where pre-dormancy earnings history is the upside story.

Locked

What opens after the NDA

A Direct listing publishes the asset's figures and keeps the property's name, links and the seller's own detail private, so a seller is not announcing an exit to every passer-by. You ask, the seller decides, and the tri-party NDA opens the rest.

Locked
  • The owner, the brand name, the handle, and the direct links
  • The seller's own confidential description and any documents they attached

Private detail

Sign in to ask for access

The owner name, the asset names, the direct links, and the full confidential description open once the seller approves your request.

Sign in

What you are buying

What transfers at close

  • The operating entity that holds the Business Portfolio. You acquire the entity, not the page on its own.
  • Admin rights, added in stages across a 48 to 72 hour transitional window so the handover does not trip a platform review.
  • Monetization setup and payout configuration exactly as the seller runs it today.
  • The full content archive and posting history on the asset.
  • Connected accounts, automations, and documentation named in the listing.

Transferring the entity keeps monetization and payout history intact. The seller confirms the exact inventory in writing before escrow funds, and anything the listing does not name is not part of the transfer.

Verification and diligence

What Publisher Market checks, and when

Publisher Market reviews an Elite listing before it goes live and checks the figures in diligence before close. Figures not confirmed yet are marked seller-reported. Diligence is a review of evidence the seller produces, not an audit, and it does not replace your own.

Checked in diligence, before close

  • Revenue history against the payout and network statements behind it.
  • Payout records on the platforms the asset earns from.
  • Compliance history, including violations and suspensions on record.
  • Account health and the standing of the operating entity.
  • Traffic and reach data, pulled from the source rather than a screenshot.

Still yours to check

  • Future performance. Diligence covers what happened, never what happens next.
  • Platform policy decisions, which sit with Meta and the ad networks and change without notice.
  • Fit with your tax, legal, and financing position.
  • The full document set, which opens in the data room once the NDA is signed.

Publisher Market reviewed this listing before it went live, and checks payout status and account standing during the transitional admin window, before escrow releases to the seller.

How the deal runs

From first contact to funds release

  1. 01

    Sign in and ask for access

    Your own account is all an offer or a message needs. The owner, the links and the seller's own detail open under the tri-party NDA, once the seller approves your request.

  2. 02

    Offer directly

    Open Market listings take offers straight from signed-in buyers. The seller accepts, counters, or declines. An offer binds intent, not money.

  3. 03

    Run your own diligence

    Ask for payout statements, a live dashboard walkthrough, and entity documents. Nothing on an Open Market listing is audited by Publisher Market.

  4. 04

    Agree how you will pay

    Publisher Market does not broker this sale or take a cut of it. It never holds the purchase money. Social asset transfers at $5,000 and above settle through Escrow.com. Below that, you and the seller arrange payment, and Publisher Market recommends escrow.

  5. 05

    Transitional admin, 48 to 72 hours

    You join as an admin while the seller stays in place, so access changes gradually, which lowers the risk of platform flags.

  6. 06

    Transfer, then tell Publisher Market

    Ownership moves on the terms the two of you agreed. The seller tells Publisher Market the asset sold, and the listing is marked sold and the renewal stops.

The seller conversation and the offer panel are open to every signed-in buyer. The seller's own detail opens after the tri-party NDA, once the seller approves your request. An offer binds intent, not money. On a self-listed asset the two of you close the deal directly and Publisher Market is not a party to it.

Read the full process, both sides →

After close

What happens after the sale

The handover

Admin access moves in stages across 48 to 72 hours while the seller stays in place. Where the listing includes seller transition help, the listing names the window and the scope.

The first weeks

Posting cadence is the whole job on a social asset. Output drops the week a page changes hands more often than anything else does, so plan the calendar before the transitional admin window opens.

Your records

Keep the payout statements, the transfer confirmations and the signed agreement together from the first day. They are the proof a future buyer asks for.

Moves, priced one at a time

What an operator could work on

These are the moves Publisher Market works on for an asset like this one, each priced on the listing's own figures, at the rates we see on the pages we run. Each range stands on its own and none of them adds to another.

  1. 1SearchOpen Google Discover

    +$100 per month, this move alone

    The move
    The same stories the pages post, published as articles on the site, reach readers through Discover in the Google app. A network that earns on Facebook earns about as much there.
    The assumption
    About what the pages earn on Facebook: 80% to 120% of today's $74, the range we see on the pages we run.
    What it takes
    Article and image templates on the site, then daily publishing.
  2. 2SyndicationSyndicate the articles

    +$100 per month, this move alone

    The move
    The same articles on MSN, NewsBreak, SmartNews and partner networks, paid on their views.
    The assumption
    About half of what Google Discover earns: 50% of $100 a month, the range we see on the pages we run.
    What it takes
    Feed setup and partner applications.

From the valuation report

  1. Note 2

    Verify and document the earnings history

    Providing screenshots of the Professional Dashboard, payout history, and audience breakdown raises the confidence level from Medium to High. Especially important for a dormant asset because a verified pre-dormancy earnings history gives a buyer the confidence to value the upside, not just the current state.

Each range applies the rate shown to the listing's own numbers, one move at a time. The ranges are illustrations, not forecasts, and they do not add up to a total. Platform policy, market rates and execution decide the outcome, and Publisher Market guarantees none of it.

Questions and answers

Nothing answered yet

Ask the seller in public. The answer posts here for every buyer, so the same question is not asked over and over.

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Disclaimer

Before you rely on these figures

Every earnings figure on this listing is reported by the seller, stated as a range, or modelled by Publisher Market, and none of it is a promise of future results. The operator moves are illustrations built from the listing's own numbers and the rates shown beside them, one move at a time, not forecasts. Verify every figure in your own due diligence before you commit. You are responsible for that diligence and for your decision to buy. Publisher Market does not broker this sale or take a cut of it.

A Professional Asset Valuation is an opinion derived from data the seller submitted and Publisher Market's own method. It is not an audit, an appraisal, or a guarantee of value, and Publisher Market makes no warranty of its accuracy. Sellers warrant the accuracy of everything they submit.

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Asking price

$1,421

1.6× yearly revenue

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